RunwayML
Early team member at category-leading Gen AI company from Seed through series C. From Video/ML product strategy, and implementing best practice product development rituals—to co-leading the design team and setting up our growth and experimentation practice.
runwayml.com →
Aida Calculus by Pearson
A one-year project to design and build a self-learning AI tutoring platform for education giant Pearson. From proof of concept and brand to launch in the App Store (and beyond). As Design Director I lead the design team through product design, strategy, and branding.
A new Design Language by IBM
As Design Director I lead the team at Doberman that worked with IBM to design and develop the presentation of their IBM Design Language. Now live!
Visit IBM Design Language →
Spotify Analytics
Spotify is a world-leading commercial music streaming service. We helped kick-start the design of a new product to empower record labels with actionable insights on the performance of their releases.
LinkNYC
Free public Wi-Fi for New Yorkers. Building on the challenge of showing people what they don't already consume on their handheld devices, our response was to create easy-to-access, contextual, and hyper-localized information tools.
How.Do co-founder
In 2012 I co-founded How.Do — the world’s first mobile DIY platform. We raised funding from top-tier investors such as Daniel Waterhouse, Mr. Li-Ka Shing, and advisor Charles Adler (Kickstarter co-founder). As the CEO I built an interdisciplinary team of 12 people. The product won a Red Dot award along with numerous features in the Apple App Store. We reached a community of 1 million doers and 100k weekly active users.
Urbanears Speakers
Music can affect us in ways other mediums simply cannot. Yet setting up wireless speakers is a mess. When Urbanears set out to change the way we listen, they wanted to start at the beginning. As a UX designer, my role was to create a smooth setup process and help the team bridge physical and digital design.
Scouted
Scouted connects talent with companies. We helped propel their growth with a refreshed brand and product overhaul, resulting in reducing candidate onboarding from 12 to 4min. As Design Director I oversaw the creative process and strategy, as well as working hands-on with specific hard-to-solve design and product challenges.
Dancing with Georgia
An art installation created together with Rebecca Uliasz and Camilla Padgitt-Coles at ITP. As a response to society's detachment from nature, 'Dancing with Georgia' is an interactive audio-visual installation allowing participants to reconnect. A snake plant activating a video and sound palette over an eight-point speaker system lets participants contribute by manipulating the audio and video streams with their movements.
SoundCloud.com
I joined SoundCloud as its 7th team member back in 2008, just a couple of months before launch. My work was focused on growth and engagement initiatives such as remix competitions, Creative Commons licensing implementation, and building one of the largest free-to-use sample libraries.
Visit soundcloud.com →