I am a Product Design Leader, with 15 years of experience in Product Development, AI, and Creative leadership.
RunwayML, Product/Design/Growth Lead Supporting category leading Gen AI company from Seed through series C. From creating a video/ML product strategy in 2021, and implementing best practice product development rituals—to co-leading the design team and setting up our growth and experimentation practice.
SoundCloud, Early team member (7) Focused on scaling community growth, from 15k to 2 million users. Amongst other projects, I led the work to implement Creative Commons licensing and built the world’s largest free-to-use sample library.
How.Do, Co-founder and CEO A DIY app for creating and consuming short format tutorials. Recruited and managed a diverse product team of 9 people, and grew a community of one million viewers and 100k weekly active users. Raised seed funding from Mr. Li-Kashing, and created an advisory board with people like Kickstarter co-founder, Charles Adler.
Doberman, Design Director (Design Manager) and Investment Manager Leading work for companies such as IBM, Spotify, and Pearson Education. Helped grow the Brooklyn studio from 12 to 25 people as well as coaching our startup investments in the US.
Work published in Wired, Core 77, New York Times, Techcrunch, etc. I write for Design publication Lecture in Progress and teach/play/experiment with design and code at places like ITP, Hyper Island, MIT Media Lab, and LEGO.
Get in contact → nils@nilswesterlund.com, @nils_westerlund, LinkedIn